Day 065 - 09 Dec 94 - Page 23
1 believing things. That is not just true of children,
2 except -- it is more true of children than it is of adults,
3 but it is actually true of human nature. I do not think
4 there is a point at which one is so sceptical of
5 everything. You could not operate in a world where we
6 interact with other people if that were the case.
7
8 MR. RAMPTON: My Lord, I have not left the Rossiter paper
9 because I am coming on to look at its conclusions. I do
10 not know when your Lordship would like to take five
11 minutes?
12
13 MR. JUSTICE BELL: Whenever is convenient, yes.
14
15 (Short Adjournment)
16
17 MR. JUSTICE BELL: Could you just hold your paper up so I can
18 see what the colour looks like? This is a wood cut, or
19 something?
20 A. Yes.
21
22 MR. RAMPTON: It is a wood cut, is it not, of a child being
23 assailed through one ear and one eye with what you might,
24 no doubt, call items of unhealthy food, is that right? On
25 the left-hand side some kind of sweet wrapped in a paper, a
26 tin can of fizzy drink, and an ice cream with a chocolate
27 wafer thing stuck in it. On the right-hand side a large
28 piece of cake, a bag of crisps, two sweets. I do not know
29 what the things are in a bowel. Presumably, that is a kind
30 of sugary cereal, is it?
31 A. This is an artist's impression of presumably what was
32 in her mind when she considered the subject.
33
34 Q. I expect you made a decision whether or not to have that
35 picture on the front of your paper, did you?
36 A. Sorry?
37
38 Q. I should speak directly -- sorry, it is difficult to think
39 at the same time. Did you make a decision to have that
40 picture on the front of your paper?
41 A. Yes.
42
43 Q. And what the person who sees it is being told is this, is
44 it not: Children are brainwashed by advertising into
45 eating the wrong kind of food?
46 A. I think what it is showing is that children receive
47 messages about these kinds of foods. I would not use the
48 word "brain-washing".
49
50 Q. Really?
51 A. No.
52
53 Q. These sorts of miasmic rays going in one ear and in one eye
54 -- almost what Mr. Morris was pleased to call subliminal,
55 was it not?
56 A. We do hear and view advertisements. I do not use the
57 word "brain-washing". I do not -- I have, personally, no
58 definition of "brain-washing".
59
60 Q. I merely used one of Mr. Morris' words. So, this child --