Day 055 - 25 Nov 94 - Page 27


     
     1
     2   MS. STEEL:  Can we read it first?
     3
     4   MR. JUSTICE BELL:  You read it first, and then hand it to
     5        Mr. Rampton. (Handed)
     6
     7   MR. MORRIS:  Which part would you like to refer the court to?
     8
     9   MR. JUSTICE BELL:  You had better identify the document first.
    10        A.  Yes.  It is a letter from Frank Willis of the
    11        Independent Television Commission to myself at the National
    12        Food Alliance.
    13
    14   MR. JUSTICE BELL:  Dated?
    15        A.  11th October, 1994.  I wanted to read out one sentence
    16        which says:  "You will see that on both subjects", that is
    17        the subject of food and slimming advertising, "we are
    18        proposing a number of code amendments on lines similar to
    19        some of the suggestions which were put to us earlier in the
    20        year." I wanted to ----
    21
    22   MR. MORRIS:  Is that your suggestions or just general
    23        suggestions?
    24        A.  No, no.  This letter is acknowledging that the ITC is
    25        taking on board and is making proposals similar to some of
    26        the suggestions which the National Food Alliance put to the
    27        ITC earlier in the year.
    28
    29   MR. RAMPTON:  My Lord, so as to avoid my having to come back to
    30        that particular letter -- which I want to avoid, if I can
    31         -- may I suggest simply that your Lordship reads the whole
    32        thing?
    33
    34   MR. JUSTICE BELL:  Yes.
    35
    36   MR. MORRIS:  Yes.  There was a part I would like to refer to,
    37        as well.
    38
    39   MR. JUSTICE BELL:  I will read it all.  Perhaps someone could
    40        make some copies, and I will put it with the 10th October
    41        letter.
    42
    43   MR. MORRIS:  Yes.  I have for the first time read it just now
    44        very quickly, but I believe somewhere two-thirds of the way
    45        through there was a recognition that some of the amendments
    46        that were not accepted by the NFA were not accepted
    47        because -- sorry, were not opposed; it was just that it was
    48        not felt that this review was the appropriate time to
    49        consider them -- is that correct -- in this letter?
    50        A.  Yes; and, in fact, in the letter that you do you have a 
    51        copy of, on the second page, this is referring to the same 
    52        situation, a recognition that a research programme is 
    53        underway and that the ITC intends to review its policy in
    54        this area once the government's research programme has been
    55        completed.  So, yes, the ITC has not closed the door.
    56
    57   MR. MORRIS:   This is the research programme regarding the
    58        effects of advertising, is it, or just nutrition research?
    59
    60   MR. JUSTICE BELL:  What Mr. Willis referred to was the effect of

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