Day 048 - 08 Nov 94 - Page 38
1 not they, before a product was out on the streets, so to
2 speak?
3 A. Yes. We would be involved in it, in the UK. That is
4 not to say that----
5
6 Q. In the US?
7 A. In the US.
8
9 Q. Do you know of any new products in the pipeline that would
10 link into that?
11 A. Link into healthier -- Health of the Nation?
12
13 Q. Yes, to broaden out the menu or particular products that
14 have been developed? I mean, for example, in America, the
15 McLean Deluxe that was brought in which had much lower fat
16 content than pre-existing burgers; and various changes have
17 also been made in some of the products that exist at the
18 moment in terms of lowering fat content, or whatever. Do
19 you happen to know of any other products?
20 A. Specific products, no. We have done things like
21 vegetable McNuggetts over here for a limited period.
22
23 Q. For a brief trial. That was not national trial, was it?
24 A. It was a national thing, but it was a promotional
25 period. I am personally not aware of anything that we may
26 have in development.
27
28 Q. Sorry. I did not hear.
29 A. Personally, I am unaware of anything that we have in
30 development that you might be trying to glean from me on
31 that subject.
32
33 Q. Right. The vegetable McNuggetts, were they accompanied by
34 a national advertising campaign?
35 A. It was -- I think it was national. It was certainly
36 pretty much all over the country, yes.
37
38 Q. Television?
39 A. Television, yes. It was a flavour of the month
40 promotion.
41
42 MS. STEEL: Do you think that products that contain more fat and
43 sodium, or whatever, are the kind of direction that the
44 company should be moving, if it is seeking to back the
45 Health of the Nation?
46
47 MR. JUSTICE BELL: What is the purpose of asking this witness
48 that?
49
50 MS. STEEL: There is a purpose.
51
52 MR. JUSTICE BELL: You ought to be asking me that at the end of
53 the case, if it is relevant. What is the point of asking
54 Mr. Hawkes?
55
56 MS. STEEL: It is a lead into another question.
57
58 MR. JUSTICE BELL: Well, ask him the other question. Let us see
59 if that is any better.
60