Zoo sponsorship - New Zealand

McDonald's participated in the promotion and development of one of New Zealand's leading zoo's (Auckland). It's specific tie to the zoo was, ironically ..... the 'McDonald's rainforest'. It is reasonable to ask whether McDonald's were using the same rainforest that they are implicated in destroying - it would account for some of its disappearance. The following leaflet outlined the schedule of events and 'sponsors'. The leaflet carries with it all the corporate logo's and images that ensure that the majority of visitors to the zoo and readers of the leaflet identify McDonald's as a friendly and caring company - or so McDonald's would like people to believe. The material is not that unusual, it is indicative of the style and strategy McDonald's uses to sway people's feelings towards them. The event was also advertised on New Zealand television during prime-time hours.

1995

October 28/29 Boo! At The Zoo

A Howling Halloween Celebration. Dress the little spooks and spirits in their scariest costume as they walk the haunted trail.

November 4/5 It's A Hoe Down

Footstomping fun for all the family. Snap your fingers as the bush band strikes up - it's not just the frogs who'll be hopping. Sheep shearing, wood chopping, candle making, spinning, weaving, line dancing - it's all the fun of the country fair.
November 25/26 Animals And All That Jazz

Swing along to the sultry sounds of Beaver and Band, Wentworth Brewster, Chicago Jazzmen, Society Jazzmen, and NAtional Dixie.

December 9/10 Whoop De Zoo! It's A Birthday Bash

You're invited! It's Kashin's birthday - we're throwing an elephant-sized party. Treasure hunts, birthday cake, meet the birthday gal herself. Polish up your party hat for our most loved pachyderm.

1996

January 6/7 Zip-A-Dee-Zoo-Days

The McDonalds Rainforest - we're breaking down the bars. There's fun and festivity for all the family as our primates take to the tree tops in their new home.

January 14 Roger Fox Big Band

Swing along to the summer sound of the Roger Fox Big Band. 5.30 - 8.30pm.

January 21 Vintage Jazz

Summer time and the living is easy - and never more so than an evening with the Vintage Jazz Band. 5.30 - 8.30pm.

January 27/28/29 It's A Dinkum Doo - At Auckland Zoo

Go walkabout and enjoy an Aussie outback experience. Say gidday as you walk with the wallabies, drink tea at the billabong - the Nullabor's got nothing on this!

February 6 Red Hot Blues At The Zoo

Kick back and cool that summer sizzle with some Red Hot Blues at the Zoo with Hammond Gamble, Yogi Martin and Graham Brazier.

February 10/11 Theatresports At The Zoo

A zooper comedy caper - it'll be a roaring good time. Two shows daily.

February 17/18 MardiGras Madness

Savour sights, sounds and smells of the South America. It's a jungle out there so make tracks and take in Kantuta, Ci Ci and the Tierra Viva Dancers.

February 18 Nairobi Trio

Meet where the wild things are for an evening of Jazz. 5.30 - 8.30pm.

March 9 Salute To Summer

Get in the mood with The 1932 Band and tunes from the twenties and thirties.

For programme information ring Zoo Info Line: 360 3819